Marketing / by William M. Pride & O. C. Ferrell..

Main Author: Pride, William M.
Other Authors: Ferrell, O. C.
Language:English
Published: USA. : Cengage Learning, c2014..
Edition:2014 edition..
Subjects:
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090 0 0 |a 658.8   |b PRI 
100 1 |a Pride, William M.  
245 0 0 |a Marketing / by William M. Pride & O. C. Ferrell.. 
250 |a 2014 edition.. 
260 |a USA. : Cengage Learning, c2014.. 
300 |a xxxii, 735 p. : col. ill. ; 28 cm.. 
500 |a Includes bibliographical referencesa nd index. 
650 0 |a Marketing.  
700 |a Ferrell, O. C.  
999 |a 1000023819  |b Book  |c Green Spot