Marketing strategies : a contemporary approach / by Ashok Ranchhod and CC?lin GurC?u..

Main Author: Ranchhod, Ashok.
Other Authors: Gura?u, Ca?lin.
Language:English
Published: Harlow : Financial Times Prentice Hall, c2007..
Edition:2nd ed..
Subjects:
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090 0 0 |a 658.802   |b RAN 
100 1 |a Ranchhod, Ashok.  
245 0 0 |a Marketing strategies : a contemporary approach / by Ashok Ranchhod and CC?lin GurC?u.. 
250 |a 2nd ed.. 
260 |a Harlow : Financial Times Prentice Hall, c2007.. 
300 |a xxi, 416 p. : ill. ; 25 cm.. 
500 |a Includes bibliographical references and index. 
650 0 |a Strategic planning.  
650 0 |a Marketing - Management.  
700 |a Gura?u, Ca?lin.  
999 |a 1000023762  |b Book  |c Green Spot