International marketing / by Michael Czinkota ... [et al.].

Main Author: Czinkota, Michael
Other Authors: Ronkainen, Ilkka, Sutton-Brady, Catherine, Beal, Tim
Language:English
Published: Australia : Cengage Learning, c2011..
Edition:2nd ed. [Asia-Pacific Edition].
Subjects:
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245 0 0 |a International marketing / by Michael Czinkota ... [et al.]. 
250 |a 2nd ed. [Asia-Pacific Edition]. 
260 |a Australia : Cengage Learning, c2011.. 
300 |a xxiii, 660 p. : ill. ; 26 cm. + 1 ACCESS CRAD. 
500 |a Includes bibliographical references and index. 
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