00915cam a2200277 7i4500 0000014558 20150407090000.0 iicp-my 20130225105400.0 130225 000 0 eng d 9781259254345 201302251054 diyana 658.575 CRA Crawford, C. Merle New products management / by Merle Crawford & Anthony Di Benedetto.. 11th ed. [International edition]. New York : McGraw Hill, c2015.. xx, 588 p. : ill. ; 23 cm.. Includes bibliographical references and index. New products - Management. Benedetto, Anthony Di. 1000023483 Book Green Spot 1000023484 Book Orange Spot 1000023485 Book Red Spot 1000024799 Book Orange Spot 1000024846 Book Red Spot