Cover Image

QR Code

Advertising and promotion : an integrated marketing communications perspective / by George E. Belch & Michael A. Belch..

Main Author:	Belch, George E.
Other Authors:	Belch, Michael A.
Language:	English
Published:	New York : McGraw-Hill, c2012..
Edition:	9th ed. [Global Edition].
Subjects:	Advertising. Sales promotion. Communication in marketing.

Similar Items

Advertising and promotion : an integrated marketing communications perspective / by George E. Belch & Michael A. Belch..
by: Belch, George E.

Advertising and promotion : an integrated marketing communications perspective / by George E. Belch & Michael A. Belch..
by: Belch, George E.

Advertising : an integrated marketing communication perspective / by George Edward Belch ... [et al.].
by: Belch, George E.

Advertising and promotion : an integrated marketing communication perspectives / by George E. Belch ... [et.al].
by: Belch, George E.

Advertising and Promotion : An Integrated Marketing Communications Perspective by George Belch & Michael Belch.
by: Belch, George E.
Published: (2021)

Advertising and promotion : an intergrated marketing communications perspective / George E. Belch [and] Michael A. Belch..
by: Belch, George E.
Published: (2001)

Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch, both of San Diego State University.
by: Belch, George E
Published: (2015)

Advertising, promotion, and other aspects of integrated marketing communications / by Terence A. Shimp & J.Craig Andrews.
by: Shimp, Terence A.

Advertising and promotion management / John R. Ross & Larry Percy.
by: Rossister,John R.
Published: (1987)

Advertising and promotion : an integrated marketing communications perspective / by George E. Belch & Michael A. Belch..
by: Belch, George E.

Advertising promotion : supplemental aspects of integrated marketing communications / Terence A. Shimp..
by: Shimp, Terence A.
Published: (2000)

Advertising,Promotion : supplemental aspects of integrated marketing communications by Terence A. Shimp..
by: Shimp, Terence A.
Published: (2003)

Integrated advertising, promotion and marketing communications / by Kenneth E. Clow & Donald Baack..
by: Clow, Kenneth E.

Advertising and integrated brand promotion.
by: O'Guinn, Thomas C.
Published: (2019)

Integrated marketing communications Bill Chitty, Edwina Luck, Nigel Barker, Michael Valos, & Terence A Shimp.
by: Chitty, William
Published: (2015)

Advertising and integrated brand promotion by Thomas Clayton O'Guinn, Chris T. Allen, Richard J. Semenik, Angeline Close Scheinbaum .
by: O'Guinn, Thomas C.
Published: (2015)

Integrated advertising, promotion, and marketing communications / by Kenneth E. Clow & Donald Baack..
by: Clow, Kenneth E.

Promotional practice / Cathy Ace.
by: Ace, Cathy
Published: (1995)

Integrated marketing communication : advertising and promotion in a digital world Jerome M. Juska.
by: Juska, Jerome M.
Published: (2021)

Marketing and promoting your business : products and services / by Ian Birt..
by: Birt, Ian

Contemporary advertising & integrated marketing communications / by Arens William F, Weigold Michael F. & Arens Christian..
by: Arens, Wlliam F.

Contemporary advertising & integrated marketing communications / by Arens William F, Weigold Michael F. & Arens Christian..
by: Arens, Wlliam F.

Contemporary advertising / Courtland l. Bovee, William F. Arens.
by: Bovee, Courtland L.
Published: (1992)

Global advertising : rhyme or reason? / by Nurkhet Vandar.
by: Vardar,Nukhet
Published: (1992)

Marketing communications : interactivity, communities and content / by Chris Fill..
by: Fill, Chris.

Contemporary advertising by William F. Arens, Michael F. Weigold and Christian Arens.
by: Arens, William F.
Published: (2017)

Contemporary advertising / by William F. Arens, Michael F. Weigold and Christian Arens.
by: Arens, William F.

Advertising in the marketplace/ by John D. Burke.
by: Burke, John D.
Published: (1973)

Integrated advertising, promotion and marketing communications / by Kenneth E. Clow & Donald Baack..
by: Clow, Kenneth E.

Strategic Advertising Management by Larry Percy and Richard Rosenbaum Elliot.
by: Percy, Larry
Published: (2016)

Advertising : principles & practice / by Sandra Moriarty, Nancy Mitchell, & William Wells..
by: Moriarty, Sandra E.

Advertising & IMC : principles & practice by Sandra Moriarty, University of Colorado ; Nancy Mitchell, University of Nebraska Lincoln ; Charles Wood, University of Tulsa and William Wells, University of Minnesota.
by: Advertising & IMC
Published: (2019)

Advertising : principles & practice / by Sandra Moriarty, Nancy Mitchell and William Wells.
by: Moriarty, Sandra

Advertising : principles & practice / by William Wells, Sandra Moriarty, and John Burnett..
by: Wells, William.

Creative strategy in advertising / Bonnie L. Drewniany & A. Jerome Jewler..
by: Drewniany, Bonnie L.

Advertising : principles and practice / by Wells, William..
by: Wells, William.

Kleppner's advertising procedure / by W. Ronald Lane, Karen Whitehill King and J. thomas Russell.
by: Lane, W. Ronald

Advertising research : theory and practice / by Joel J. Davis.
by: Davis, Joel J.

Advertising : principles and practice / by William Wells ... [et al.]..
by: Wells, William.

Selling dreams : how advertising misleads us..
Published: (1986)