Services marketing : Integrating customer focus across the firm / by Valarie A.Zeithaml, Mary Jo Bitner & Dwayne D.Gremler..
| Main Author: | |
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| Other Authors: | , | 
| Language: | English | 
| Published: | New York : McGraw-Hill, c2013.. | 
| Edition: | 5th ed.. | 
| Subjects: | 
Library Level 6
| Call Number: | 658 8 ZEI | 
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| Accession | Item Category | Format | Status | Notes | 
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| 1000023403 | Yellow Spot | Book | AVAILABLE |