Explorations of marketing in society / by Gregory T. Gundlach, Lauren G. Block, William L. Wilkie..

Main Author: Gundlach, Gregory T.
Other Authors: Block, Lauren G., Wilkie, William L.
Language:English
Published: Mason, Ohio : Thomson, c2007..
Subjects:
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100 1 |a Gundlach, Gregory T.  
245 0 0 |a Explorations of marketing in society / by Gregory T. Gundlach, Lauren G. Block, William L. Wilkie.. 
260 |a Mason, Ohio : Thomson, c2007.. 
300 |a xix, 955 p. : ill. ; 25 cm.. 
500 |a Includes bibliographical references and index. 
650 0 |a Consumer behavior.  
650 0 |a Marketing - Social aspects.  
700 |a Block, Lauren G.  
700 |a Wilkie, William L.  
999 |a 1000023308  |b Book  |c Green Spot 
999 |a 1000023309  |b Book  |c Yellow Spot 
999 |a 1000023310  |b Book  |c Orange Spot