Explorations of marketing in society / by Gregory T. Gundlach, Lauren G. Block, William L. Wilkie..
Main Author: | |
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Other Authors: | , |
Language: | English |
Published: |
Mason, Ohio : Thomson, c2007..
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Item Description: | Includes bibliographical references and index. |
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Physical Description: | xix, 955 p. : ill. ; 25 cm.. |
ISBN: | 9780324304305 |