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LEADER |
00873cam a2200265 7i4500 |
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0000014300 |
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20150325090000.0 |
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iicp-my |
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20120927163400.0 |
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120726 000 0 eng d |
020 |
|
|
|a 9780071086967
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039 |
|
9 |
|a 201209271634
|b diyana
|y 201207261344
|z staff
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090 |
0 |
0 |
|a 658.8
|b ZEI
|
100 |
1 |
|
|a Zeithaml, Valarie A.
|
245 |
0 |
0 |
|a Services marketing : Integrating customer focus across the firm / by Valarie A.Zeithaml, Mary Jo Bitner & Dwayne D.Gremler..
|
250 |
|
|
|a 6th ed..
|
260 |
|
|
|a New York : McGraw-Hill, c2013..
|
300 |
|
|
|a xiii, 642p. : ill. ; 25cm..
|
500 |
|
|
|a Includes index.
|
650 |
|
0 |
|a Customer services.
|
650 |
|
0 |
|a Services industries - Marketing
|
700 |
0 |
|
|a Bitner, Mary Jo.
|
700 |
0 |
|
|a Gremler, Dwayne D.
|
999 |
|
|
|a 1000023298
|b Book
|c Red Spot
|
999 |
|
|
|a 1000023300
|b Book
|c Orange Spot
|