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Crafting and executing strategy : the quest for competitive advantage : concepts and cases / by Arthur A. Thompson, Margaret A.Peteraf, John E.Gamble and A.J.Strickland III..

Main Author:	Thompson, Arthur A.
Other Authors:	Peteraf, Margaret A., Gamble, John E., Strickland III, A.J.
Language:	English
Published:	New York : McGraw-Hill/Irwin, c2012..
Edition:	18th ed. [Global Edition].
Subjects:	Strategic planning. Strategic planning - Case studies.

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