Crafting and executing strategy : the quest for competitive advantage : concepts and cases / by Arthur A. Thompson, Margaret A.Peteraf, John E.Gamble and A.J.Strickland III..
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Other Authors: | , , |
Language: | English |
Published: |
New York : McGraw-Hill/Irwin, c2012..
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Edition: | 18th ed. [Global Edition]. |
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Item Description: | Includes index. |
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Physical Description: | 462p. : col.ill. ; 25cm.. |
ISBN: | 9780071317009 |