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|a Ferrell, O.C.
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|a Marketing management strategies / by O.C. Ferrell & Michael D. Hartline..
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| 250 |
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|a 5th ed. [International Edition].
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| 260 |
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|a Australia : Cengage Learning, c2011..
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| 300 |
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|a xxii, 746 p. : ill. ; 25 cm..
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| 500 |
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|a Includes bibliographical references and index.
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| 650 |
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|a Marketing - Management.
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| 700 |
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|a Hartline, Michael D.
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| 999 |
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|a 1000023076
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|c Green Spot
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|c Yellow Spot
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