Marketing plan handbook / by Marian Burk Wood..

Main Author: Wood, Marian Burk
Language:English
Published: Boston : Pearson, c2011..
Edition:4th ed. [International Edition].
Subjects:
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100 1 |a Wood, Marian Burk  
245 0 0 |a Marketing plan handbook / by Marian Burk Wood.. 
250 |a 4th ed. [International Edition]. 
260 |a Boston : Pearson, c2011.. 
300 |a xiv, 210 p. : ill. ; 23 cm.. 
500 |a Includes bibliographical references and index. 
650 0 |a Marketing - Management.  
650 0 |a Marketing - planning.  
999 |a 1000023061  |b Book  |c Green Spot