<?xml version="1.0" encoding="UTF-8"?>
<collection xmlns="http://www.loc.gov/MARC21/slim">
 <record>
  <leader>00789cam a2200241 7i4500</leader>
  <controlfield tag="001">0000014102</controlfield>
  <controlfield tag="005">20150325090000.0</controlfield>
  <controlfield tag="003">  iicp-my</controlfield>
  <controlfield tag="005">  20120406153400.0</controlfield>
  <controlfield tag="008">120406                       000 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
   <subfield code="a">9781412916349 </subfield>
  </datafield>
  <datafield tag="039" ind1=" " ind2="9">
   <subfield code="a">201204061534</subfield>
   <subfield code="b">diyana</subfield>
   <subfield code="y">201204061533</subfield>
   <subfield code="z">diyana</subfield>
  </datafield>
  <datafield tag="090" ind1="0" ind2="0">
   <subfield code="a">361.00688 </subfield>
   <subfield code="b">AND</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
   <subfield code="a">Andreasen, Alan R. </subfield>
  </datafield>
  <datafield tag="245" ind1="0" ind2="0">
   <subfield code="a">Social marketing in the 21st century / by Alan R. Andreasen..</subfield>
  </datafield>
  <datafield tag="250" ind1=" " ind2=" ">
   <subfield code="a">1st ed..</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
   <subfield code="a">United Kingdom : Sage Publications, Inc., c2006..</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
   <subfield code="a">xi, 264 p. : ill. ;23 cm..</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
   <subfield code="a">Includes bibliographical references and index.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
   <subfield code="a">Social marketing. </subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
   <subfield code="a">1000022854</subfield>
   <subfield code="b">Book</subfield>
   <subfield code="c">Green Spot</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
   <subfield code="a">1000022855</subfield>
   <subfield code="b">Book</subfield>
   <subfield code="c">Yellow Spot</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
   <subfield code="a">1000022856</subfield>
   <subfield code="b">Book</subfield>
   <subfield code="c">Yellow Spot</subfield>
  </datafield>
 </record>
</collection>
