APA Citation

Sutherland, M., & Sylvester, A. K. Advertising and the mind of the consumer: What works, what doesn't and why / Max Sutherland, Alice K. Sylvester. (3rd ed.). Australia : Griffin Press ; c2008.

Chicago Style Citation

Sutherland, Max., and Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't and Why / Max Sutherland, Alice K. Sylvester. 3rd ed. Australia : Griffin Press ; c2008.

MLA Citation

Sutherland, Max., and Alice K. Sylvester. Advertising and the Mind of the Consumer: What Works, What Doesn't and Why / Max Sutherland, Alice K. Sylvester. 3rd ed. Australia : Griffin Press ; c2008.

Warning: These citations may not always be 100% accurate.