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120301 000 0 eng d |
| 020 |
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|a 9780136118749
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| 020 |
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|a 0136118747
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| 039 |
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|y 201203011607
|z diyana
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0 |
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|a 658.8
|b LOV
|
| 100 |
1 |
|
|a Lovelock, Christopher
|
| 245 |
0 |
0 |
|a Services marketing : people, technology and strategy / by Christopher Lovelock & Jochen Wirtz.
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| 250 |
|
|
|a 7th ed. [Global edition].
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| 260 |
|
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|a Upper Saddle River, New Jersey, Pearson, c2011..
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| 300 |
|
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|a 648 p. : ill. ; 28 cm..
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| 500 |
|
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|a Includes index.
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| 650 |
|
0 |
|a Services industries - Marketing.
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| 650 |
|
0 |
|a Professions - Marketing.
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| 700 |
|
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|a Wirtz, Jochen.
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| 999 |
|
|
|a 1000022662
|b Book
|c Green Spot
|
