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120215 000 0 eng d |
| 020 |
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|a 9781741032697
|
| 039 |
|
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|y 201202151435
|z diyana
|
| 090 |
0 |
0 |
|a 658.8
|b ROS
|
| 100 |
1 |
|
|a Rossiter, John R.
|
| 245 |
0 |
0 |
|a Marketing communications : theory and applications / by John R. Rossiter & Steven Bellman..
|
| 250 |
|
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|a 1st ed..
|
| 260 |
|
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|a French Forest NSW. : Pearson/Prentice Hall, c2005..
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| 300 |
|
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|a xviii, 500 p. : ill. ; 25 cm..
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| 500 |
|
|
|a Includes index.
|
| 650 |
|
0 |
|a Communication in marketing.
|
| 650 |
|
0 |
|a Positioning (Advertising).
|
| 700 |
|
|
|a Bellman, Steven.
|
| 999 |
|
|
|a 1000022594
|b Book
|c Green Spot
|
