Preview: Marketing research : in a digital information environment / by Joseph F. Hair, Jr., Robert P. Bush & David J. Ortinau..

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Marketing research : in a digital information environment / by Joseph F. Hair, Jr., Robert P. Bush & David J. Ortinau..

Main Author:	Hair, Joseph F.
Other Authors:	Bush, Robert P., Ortinau, David J.
Language:	English
Published:	New York : McGraw Hill, c2009..
Edition:	4th ed..
Subjects:	Marketing research.