Hair, J. F., Bush, R. P., & Ortinau, D. J. Marketing research: In a digital information environment / by Joseph F. Hair, Jr., Robert P. Bush & David J. Ortinau. (4th ed.). New York : McGraw Hill, c2009.
Chicago Style CitationHair, Joseph F., Robert P. Bush, and David J. Ortinau. Marketing Research: In a Digital Information Environment / By Joseph F. Hair, Jr., Robert P. Bush & David J. Ortinau. 4th ed. New York : McGraw Hill, c2009.
MLA CitationHair, Joseph F., Robert P. Bush, and David J. Ortinau. Marketing Research: In a Digital Information Environment / By Joseph F. Hair, Jr., Robert P. Bush & David J. Ortinau. 4th ed. New York : McGraw Hill, c2009.
Warning: These citations may not always be 100% accurate.