Consumer behaviour : implications for marketing strategy / by Pascale Quester, Simone Pettigrew & Del I. Hawkins..

Main Author: Quester, Pascale
Other Authors: Pettigrew, Simone., Hawkins, Del I.
Language:English
Published: North Ryde, NSW., Australia : McGraw Hill, c2011..
Edition:6th ed..
Subjects:
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100 1 |a Quester, Pascale  
245 0 0 |a Consumer behaviour : implications for marketing strategy / by Pascale Quester, Simone Pettigrew & Del I. Hawkins.. 
250 |a 6th ed.. 
260 |a North Ryde, NSW., Australia : McGraw Hill, c2011.. 
300 |a xxvi, 654 p. : col. ill. ; 26 cm.. 
500 |a Includes index. 
650 0 |a Consumer behavior - Australia.  
650 0 |a Market surveys - Australia.  
650 0 |a Consumer behavior - Australia - Case studies.  
700 |a Pettigrew, Simone.  
700 |a Hawkins, Del I.  
999 |a 1000022922  |b Book  |c Orange Spot