Consumer behaviour : implications for marketing strategy / by Pascale Quester, Simone Pettigrew & Del I. Hawkins..
| Main Author: | |
|---|---|
| Other Authors: | , |
| Language: | English |
| Published: |
North Ryde, NSW., Australia : McGraw Hill, c2011..
|
| Edition: | 6th ed.. |
| Subjects: |
| Item Description: | Includes index. |
|---|---|
| Physical Description: | xxvi, 654 p. : col. ill. ; 26 cm.. |
| ISBN: | 9780070287099 |