Marketing research / by David A. Aaker ...[et.al.].
Main Author: | Aaker, David A. |
---|---|
Other Authors: | Lawley, Meredith., Stewart, David., Day, George S., Kumar, V. |
Language: | English |
Published: |
McDougall Street, Milton Qld. : John Wiley & Sons Australia, c2007..
|
Edition: | Second Pacific Rim edition.. |
Subjects: |
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