| Main Author: |
Aaker, David A. |
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| Other Authors: |
Lawley, Meredith.,
Stewart, David.,
Day, George S.,
Kumar, V. |
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| Language: | English |
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| Published: |
McDougall Street, Milton Qld. : John Wiley & Sons Australia, c2007..
|
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| Edition: | Second Pacific Rim edition.. |
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| Subjects: | |
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