Principles of marketing / Philip Kotler & Gary Armstrong..

Main Author: Kotler, Philip
Other Authors: Armstrong, Gary.
Language:English
Published: Boston : Pearson, c2012..
Edition:14th ed. [Global Edition].
Subjects:
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245 0 0 |a Principles of marketing / Philip Kotler & Gary Armstrong.. 
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300 |a 637 p. : ill. (chiefly col.) ; 29 cm.. 
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