Marketing / by W.M. Pride, S. Rundle-Thiele, D. Waller, G. Elliott, A. Paladino and O. Ferrell..

Main Author: Pride, W.M.
Other Authors: Rundle-Thiele, S., G., D. Waller., A. Paladino, Elliott, Ferrell, O.
Language:English
Published: Australia : John Wiley & Sons Australia Ltd./Houghton Mifflin, C2007..
Edition:Asia Pacific Edition..
Subjects:
LEADER 01028cam a2200313 7i4500
001 0000013849
005 20150325090000.0
003 iicp-my
005 20111005133400.0
008 111005 000 0 eng d
020 |a 9780470807149  
020 |a 0470807148  
039 9 |y 201110051334  |z staff 
090 0 0 |a 658.8   |b MAR 
100 1 |a Pride, W.M.  
245 0 0 |a Marketing / by W.M. Pride, S. Rundle-Thiele, D. Waller, G. Elliott, A. Paladino and O. Ferrell.. 
250 |a Asia Pacific Edition.. 
260 |a Australia : John Wiley & Sons Australia Ltd./Houghton Mifflin, C2007.. 
300 |a xxviii, 729 p. : ill. ; 25 cm.. 
500 |a Includes index. 
650 0 |a Marketing - Asia - Textbooks.  
650 0 |a Marketing - Pacific Area - Textbooks.  
700 |a Rundle-Thiele, S.  
700 |a G., D. Waller.  
700 |a A. Paladino, Elliott  
700 |a Ferrell, O.  
999 |a 1000022371  |b Book  |c Green Spot 
999 |a 1000022372  |b Book  |c Yellow Spot 
999 |a 1000022373  |b Book  |c Yellow Spot