Cover Image

Marketing research : an applied orientation / Naresh K. Malhotra..

Main Author: Malhotra, Naresh K.
Language:English
Published: Upper Saddle River, NJ : Pearson, c2010..
Edition:6th ed..
Subjects:
Marketing research.
Marketing research > Methodology.
Item Description:Includes bibliographical references and index.
Physical Description:p. cm..
ISBN:9780136094234
0136094236

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