Kotler, P. Principles of marketing: A global perspective / Philip Kotler et. al. Singapore : Pearson Prentice-Hall, c2009.
Chicago Style CitationKotler, Philip. Principles of Marketing: A Global Perspective / Philip Kotler Et. Al. Singapore : Pearson Prentice-Hall, c2009.
MLA CitationKotler, Philip. Principles of Marketing: A Global Perspective / Philip Kotler Et. Al. Singapore : Pearson Prentice-Hall, c2009.
Warning: These citations may not always be 100% accurate.