APA Citation

Fletcher, R., & Crawford, H. International marketing: An asia-pacific perspective / by Richard Fletcher and Heather Crawford (5th ed.). Australia : Pearson, c2011.

Chicago Style Citation

Fletcher, Richard, and Heather Crawford. International Marketing: An Asia-pacific Perspective / By Richard Fletcher and Heather Crawford. 5th ed. Australia : Pearson, c2011.

MLA Citation

Fletcher, Richard, and Heather Crawford. International Marketing: An Asia-pacific Perspective / By Richard Fletcher and Heather Crawford. 5th ed. Australia : Pearson, c2011.

Warning: These citations may not always be 100% accurate.