01054cam a2200313 7i4500 0000013170 20150325090000.0 iicp-my 20100304153400.0 100304 000 0 eng d 9789810679958 9810679955 201003041534 Azlin 658.8 LOV Lovelock, Christopher H. Essentials of services marketing / by Christopher H. Lovelock, Jochen Wirtz and Patricia Chew. Jurong, Singapore : Pearson/Prentice Hall, 2009. xxxii, 567 p. : col. ill. ; 28 cm.. Services industries - Marketing. Wirtz, Jochen Chew, Patricia 1000021471 Book White Spot 1000021476 Book White Spot 1000021486 Book Yellow Spot 1000021698 Book Yellow Spot 1000021717 Book Yellow Spot 1000022388 Book White Spot 1000022389 Book Yellow Spot 1000022390 Book White Spot