Marketing : planning & strategy / by Subhash C. Jain.
Main Author: | |
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Language: | English |
Published: |
Mason, USA : Thomson Custom Publishing, 2004.
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Edition: | 7th ed.. |
Subjects: |
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100 | 1 | |a Jain, Subhash C. | |
245 | 0 | 0 | |a Marketing : planning & strategy / by Subhash C. Jain. |
250 | |a 7th ed.. | ||
260 | |a Mason, USA : Thomson Custom Publishing, 2004. | ||
300 | |a xviii, 935 p. : ill. ; 26 cm.. | ||
650 | 0 | |a Marketing - Management. | |
999 | |a 1000021419 |b Book |c White Spot |