Description: Principles of marketing / by Philip Kotler and Gary Armstrong.

Main Author:	Kotler, Philip
Other Authors:	Armstrong, Gary
Language:	English
Published:	Upper Saddle River, New Jersey : Pearson Education Inc., 2010.
Edition:	13th ed. [Global Edition].
Subjects:	Marketing.

Physical Description:	p.: cm..
ISBN:	9780137006694 0137006694