Consumer behavior : building marketing strategy / by Del I. Hawkins, David L. Mothersbaugh and Roger J. Best.

Main Author: Hawkins, Del I.
Other Authors: Roger J. Best, Mothersbaugh, David L.
Language:English
Published: McGraw-Hill..
Edition:10th ed..

Library Level 6

Call Number: 658 8 HAW
Accession Item Category Format Status Notes
5000000466 Green Spot Book AVAILABLE