Zikmund, W. G., Ward, S., Lowe, B., & Winzar, H. Marketing Research / by William G. Zikmund... [et.al] (Asia Pacific ed.). Cengage Learning Australia Pty.
Chicago Style CitationZikmund, William G., Steven Ward, Ben Lowe, and Hume Winzar. Marketing Research / By William G. Zikmund... [et.al]. Asia Pacific ed. Cengage Learning Australia Pty.
MLA CitationZikmund, William G., Steven Ward, Ben Lowe, and Hume Winzar. Marketing Research / By William G. Zikmund... [et.al]. Asia Pacific ed. Cengage Learning Australia Pty.
Warning: These citations may not always be 100% accurate.