Hawkins, D. I., Best, R. J., & Coney, K. A. (1995). Consumer behavior: Implications for marketing strategy (6th ed.). Chicago: Irwin.
Chicago Style CitationHawkins, Del I., Roger J. Best, and Kenneth A. Coney. Consumer Behavior: Implications for Marketing Strategy. 6th ed. Chicago: Irwin, 1995.
MLA CitationHawkins, Del I., Roger J. Best, and Kenneth A. Coney. Consumer Behavior: Implications for Marketing Strategy. 6th ed. Chicago: Irwin, 1995.
Warning: These citations may not always be 100% accurate.