APA Citation

McDonald, M. (1992). Marketing plans: How to prepare them: how to use them (2nd ed.). Oxford: Butterworth.

Chicago Style Citation

McDonald, Malcolm.H.B. Marketing Plans: How to Prepare Them: How to Use Them. 2nd ed. Oxford: Butterworth, 1992.

MLA Citation

McDonald, Malcolm.H.B. Marketing Plans: How to Prepare Them: How to Use Them. 2nd ed. Oxford: Butterworth, 1992.

Warning: These citations may not always be 100% accurate.