Marketing research : an apllied approach

Main Author: Kinnear, Thomas C.
Other Authors: Taylor, James R.
Language:English
Published: New York: McGraw-Hill, 1991.
Edition:4th ed..
Subjects:
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245 0 0 |a Marketing research :   |b an apllied approach   |c by Thomas C. Kinnear [and] James R. Taylor. 
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500 |a Includes bibliographical references and index 
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