|  |  |  |  | 
| LEADER | 00890cam a2200253 7i4500 | 
| 001 | 0000011567 | 
| 005 | 20150325090000.0 | 
| 003 | iicp-my | 
| 005 | 20050809113900.0 | 
| 008 | 050809                       000 0 eng d | 
| 020 |  |  | |a 0060155221 | 
| 039 |  | 9 | |y 200508091139 
  |z muna | 
| 090 | 0 | 0 | |a 338.761  
  |b ROD | 
| 100 | 1 |  | |a Rodgers, Buck | 
| 245 | 0 | 0 | |a The IBM way :  
  |b insights into the wolrd's most successful marketing organization   
  |c by F. G. Buck Rodgers and Robert L. Shook.. | 
| 260 |  |  | |a New York:  
  |b Harper & Row Publishers,  
  |c 1986.. | 
| 300 |  |  | |a p.:  
  |b ill.;  
  |c cm.. | 
| 500 |  |  | |a MIM. | 
| 650 |  | 0 | |a International Business Machines Corporation. | 
| 650 |  | 0 | |a Computers --  
  |x Marketing - Case studies. | 
| 650 |  | 0 | |a Electronic office machines --  
  |x Marketing - Case studies. | 
| 650 |  | 0 | |a Markeitng --  
  |x Case studies. | 
| 700 |  |  | |a Shook, Robert L. | 
| 999 |  |  | |a MIM 007801 
  |b Book 
  |c White Spot |