Cover Image

Fundamentals of marketing/ by William J. Stanton [and] Charles Futrell.

Main Author: Stanton, William J.
Other Authors: Futrell, Charles
Language:English
Published: New York: McGraw-Hill, 1987.
Subjects:
Marketing
Item Description:Includes bibliographical references and index
Physical Description:p.;: iil.; cm.
ISBN:0070609438

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