00678cam a2200229 7i4500 0000011438 20150325090000.0 iicp-my 20050726121800.0 050726 000 0 eng d 007055272X 200507261218 muna 658.8 SCH Schewe, Charles D. Marketing : concepts and applications by Charles D. Schewe and Reuben M. Smith. New York: McGraw-Hill, 1980. p.: ill.,pic.; cm.. McGraw-Hill series in marketing. MIM. Marketing. Smith, Reuben M. MIM 008024 Book White Spot