APA Citation

Kurtz, D. L., & Boone, L. E. Marketing (3rd ed.). Chicago: Dryden Press ,.

Chicago Style Citation

Kurtz, David L., and Louis E. Boone. Marketing. 3rd ed. Chicago: Dryden Press ,.

MLA Citation

Kurtz, David L., and Louis E. Boone. Marketing. 3rd ed. Chicago: Dryden Press ,.

Warning: These citations may not always be 100% accurate.