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|a Jobber, David,
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|a Principles and practice of marketing /
|c by David Jobber..
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| 260 |
|
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|a London
|a New York:
|b McGraw-Hill,
|c 2004.
|
| 300 |
|
|
|a p.:
|b ill.;
|c cm..
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Marketing.
|
| 650 |
|
0 |
|a Marketing --
|x Case studies. --
|z Europe
|
| 999 |
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|a 1000018600
|b Book
|c White Spot
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| 999 |
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|a 1000018601
|b Book
|c Yellow Spot
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| 999 |
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|a 1000018602
|b Book
|c Yellow Spot
|
