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Principles of marketing
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Principles of marketing
Main Author:
Kotler, Philip
Other Authors:
Armstrong, Gary
Language:
English
Published:
New Jersey:
Prentice Hall,
2004.
Edition:
10th ed.
Subjects:
Marketing
Holdings
Description
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Item Description:
Includes bibliographical reference and indexes
Physical Description:
p.;: ill.; cm.
ISBN:
0131018612
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