Lovelock, C. H. (2001). Services Marketing. Upper Saddle River, N.J.: Prentice Hall.
Chicago Style CitationLovelock, Christopher H. Services Marketing. Upper Saddle River, N.J.: Prentice Hall, 2001.
MLA CitationLovelock, Christopher H. Services Marketing. Upper Saddle River, N.J.: Prentice Hall, 2001.
Warning: These citations may not always be 100% accurate.