Advertising,Promotion : supplemental aspects of integrated marketing communications

Main Author: Shimp, Terence A.
Language:English
Published: United States of America: South- Western, 2003.
Edition:6th ed..
Subjects:

Library Level 6

Call Number: 658 82 SHI
Accession Item Category Format Status Notes
1000017191 White Spot Book AVAILABLE
1000017194 Yellow Spot Book AVAILABLE
1000017195 Yellow Spot Book AVAILABLE