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100 |
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|a Cravens, David W.
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245 |
0 |
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|a Strategic marketing /
|c by David W. Cravens and Nigel F. Piercy..
|
250 |
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|
|a 7th ed..
|
260 |
|
|
|a Boston:
|b McGraw-Hill/Irwin,
|c 2003..
|
300 |
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|a p.:
|b ill.;
|c cm..
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490 |
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|a McGraw-Hill/Irwin series in marketing.
|
650 |
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0 |
|a Marketing --
|x Management.
|
650 |
|
0 |
|a Marketing --
|x Decision making.
|
650 |
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|a Marketing --
|x Management - Case studies.
|
700 |
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|
|a Piercy, Nigel F.
|
999 |
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|a 1000016864
|b Book
|c Yellow Spot
|
999 |
|
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|a 1000016865
|b Book
|c White Spot
|
999 |
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|a 1000016866
|b Book
|c White Spot
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