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International marketing
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International marketing
Main Author:
Cateora, Philip R.
Other Authors:
Graham, John L.
Published:
Boston:
McGraw-Hill,
c2002..
Edition:
11th ed..
Subjects:
International business enterprises.
Export marketing.
Holdings
Description
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Item Description:
Includes bibliographical references and indexes.
Physical Description:
p.; cm..
ISBN:
0071123121
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