Cateora, P. R., & Graham, J. L. (2002). International marketing (11th ed.). Boston: McGraw-Hill.
Chicago Style CitationCateora, Philip R., and John L. Graham. International Marketing. 11th ed. Boston: McGraw-Hill, 2002.
MLA CitationCateora, Philip R., and John L. Graham. International Marketing. 11th ed. Boston: McGraw-Hill, 2002.
Warning: These citations may not always be 100% accurate.