Moutinho, L. (1995). Cases in marketing management (2nd ed.). Harlow, England: Addison-Wesley.
Chicago Style CitationMoutinho, Luiz. Cases in Marketing Management. 2nd ed. Harlow, England: Addison-Wesley, 1995.
MLA CitationMoutinho, Luiz. Cases in Marketing Management. 2nd ed. Harlow, England: Addison-Wesley, 1995.
Warning: These citations may not always be 100% accurate.