Hutt, M. D., & Speh, T. W. (1998). Business marketing management: A strategic view of industrial and organizational markets (6th ed.). Fort Worth, Philadelphia: Dryden Press.
Chicago Style CitationHutt, Michael D., and Thomas W. Speh. Business Marketing Management: A Strategic View of Industrial and Organizational Markets. 6th ed. Fort Worth, Philadelphia: Dryden Press, 1998.
MLA CitationHutt, Michael D., and Thomas W. Speh. Business Marketing Management: A Strategic View of Industrial and Organizational Markets. 6th ed. Fort Worth, Philadelphia: Dryden Press, 1998.
Warning: These citations may not always be 100% accurate.