00618cam a2200181 7i4500 0000006163 20150325090000.0 iicp-my 20021204214400.0 000000 00 9837200871 200212042144 VLOAD Lewis, Herschell Gordon Direct marketing strategiesand tactics : Unleash the power of direct marketing for bigger profits Herschell Gordon Lewis. Kuala Lumpur: Golden Books Centre, c1992. xiii, 360 p.: ill.; 26 cm.. includes index 1000011032 Book Open Shelf